How to customise your branded Clovo apps

Prospective clients do not separate your booking flow from your brand. When the app, landing page, emails and invoices all look coherent, your studio feels more established before someone has even walked through the door. That first impression matters most when a new client is deciding whether to book.

Clovo lets you update the client-facing brand surfaces from setup, so you can make the platform feel like your own without commissioning a custom app project. This guide covers what to prepare, how to apply your branding, and where to check it before clients see it.

Set it up, step by step

1. Gather your brand assets

   Collect everything before you open the settings, so you are not hunting for files mid-edit. A square logo with a transparent background reads cleanly on small screens, where most clients will see it.

   • Studio logo
   • Primary brand colour
   • Accent colour
   • Short studio description
   • App icon

2. Open the branding settings

   In Clovo Studio, go to Setup › Apps, or use the Setup Branding shortcut from the dashboard. Both lead to the same place — the shortcut is just quicker if you are already on the home screen.

3. Upload your logo and set your colours

   Add your studio logo and set your primary and accent colours. These carry through to the client app, so it is worth checking the logo still reads well at a small size before you move on.

4. Add or update your studio description

   Write the description for someone deciding whether to book, not for internal use. Name the type of studio, describe the experience in plain language, and skip any internal slogans that need explaining.

5. Save and review across surfaces

   Save your changes, then look at the result the way a client will — ideally on a phone. Your branding flows through to the Clovo client app, your landing page and transactional emails, so check the whole journey, not just one screen.

Check the surfaces clients actually touch

Branding is only as good as the worst place it shows up. A logo that looks crisp on the app home but pixelated on an invoice undoes the effort, so review each client-facing surface deliberately — and do it on a phone, where most of your clients are.

• Client app home and account screens
• Landing page profile and product sections
• Booking and purchase emails
• Invoices and payment touchpoints

Write a description that earns the booking

The studio description is not just admin text. It is often the line that tips someone from browsing to booking, so treat it like a short, honest pitch rather than a tagline.

• Mention the type of studio so people know they are in the right place.
• Describe the experience in plain language a first-timer will understand.
• Avoid internal slogans or shorthand that need explaining to make sense.

Then keep everything consistent with your website and social profiles — the same logo, the same naming and a compatible tone of voice across every booking touchpoint. Consistency is what makes a small studio feel like a brand clients trust.

Common questions

What to remember

• Branding flows through to the client app, landing page, emails and invoices — so review all of them, not just one screen.
• Prepare a square logo with a transparent background and your colours before you open the settings.
• Write the description for a client deciding whether to book, and keep it consistent with your website and social profiles.