How-to guide
How to get started with Clovo
A practical setup walkthrough for getting your studio profile, classes, schedule, products, branding, waiver and Stripe payments ready in Clovo.

The fastest way to launch on Clovo is not a rush through every menu. It is a short, ordered pass through the decisions that make a studio bookable: who teaches, what you offer, when classes run, what clients can buy, and how money reaches your account.
This guide turns that into a launch checklist you can work through in one sitting. Follow the steps in order, then make a test booking and payment before you share your link with clients.
Before you start
- Have your studio basics ready: name, logo, a short description and your waiver or terms.
- Set up a Stripe account for the studio if you do not already have one, since payouts go to your own Stripe account.
- Decide who owns setup and billing. That person should hold the owner account from the start.
Set up your studio, step by step
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Lay the foundations
Complete the owner profile and verify the owner email first. That account is the studio's administrative identity, so it should belong to whoever owns core setup and billing. Add your studio name and profile details.
- Confirm the owner email before going further.
- Keep setup access limited until your core settings are stable.
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Add your instructors
Add the people clients will see in the timetable, with names, photos and short bios. Doing this before the schedule exists means every class can be assigned to a real instructor straight away. See add staff and instructors for the full walkthrough.
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Create your class types
Build each format clients can book, with a clear description, duration and capacity. Use names clients already recognise, describe the experience level, equipment and outcome, and set capacity from real room and equipment limits rather than the theoretical maximum. The create class types guide covers the detail.
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Build your first weekly schedule
Assign each session a class, day, time, location and instructor. Clovo turns schedules into bookable openings, so this is the step that makes your studio live.
- Check release timing if you are using a launch window.
- Preview the client-facing timetable before you share your link.
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Create the products clients can buy
Keep the first version simple. Most studios launch with one or two recurring memberships for committed clients, a casual credit pack for drop-ins, and a new-client intro offer if it fits your sales process. You can add nuance later.
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Apply your branding and waiver
Add your logo, colours and description so the app and landing page feel like your studio. See customise your branded apps for the full process. Then add your waiver, which sets the terms clients accept when they join.
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Connect Stripe and go live
Finish by connecting Stripe so clients can pay. Funds move through your studio-owned Stripe account, not through Clovo. Connect Stripe before you publish any paid products, then run a test booking and payment before sharing your landing page.
Why the order matters
Each step depends on the one before it. Instructors and class types have to exist before you can build a schedule, the schedule has to exist before clients have anything to book, and products have to exist before there is anything to buy. Working top to bottom means you never backtrack.
The full launch order is: profile, instructors, classes, schedule, products, branding, waiver, then Stripe. Treat it as a sequence, not a menu to dip into.
Tip
Resist the urge to perfect every product on day one. A clean membership, one credit pack and a single intro offer are enough to open. You will learn far more from real bookings than from a long product list nobody has tried yet.
Common questions
Do I have to follow the steps in this exact order?
It is the smoothest path, because later steps build on earlier ones. You can revisit any step, but starting with the profile and ending with Stripe means you are never blocked waiting on something you skipped.
Does Clovo hold my clients' payments?
No. Payments flow through your own studio-owned Stripe account, not through Clovo, so funds reach you directly. That is why Stripe should be connected before you publish any paid products.
How many products should I launch with?
Keep it small: one or two memberships, a casual credit pack, and an intro offer if it suits your sales process. A simple offer is easier for clients to understand and easier for you to manage.
What to remember
- Launch in order: profile, instructors, classes, schedule, products, branding, waiver, Stripe.
- Keep your first products simple so clients understand the offer at a glance.
- Share your landing page only after a test booking and payment work end to end.
Ready to try it in your studio?
Run bookings, payments and client apps from one place.
Clovo gives boutique fitness studios the operating system behind the tutorial: dashboard setup, branded apps, payments, landing pages and client communication.