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Hot on the heels of our March update, we’ve kept our foot firmly on the gas – this is comfortably the biggest batch of features we’ve ever shipped between newsletters. Reporting, the Member Shop, gift packs, priority booking, branded invoices, a redesigned calendar and plenty more, all done the Clovo way […]

If you run a big box gym chain, pilates is not just another category on the timetable. It is the little box inside your big box, and the chains that get the most value from it will be the ones that let it behave like the boutique business it really is. Same scale, same infrastructure, but a more intentional client journey. […]

Clovo Kiosk turns an iPad into a self-serve check-in station and a digital studio showroom. Members scan their QR code as they walk in, and it handles the rest – no staff needed, no extra hardware. A built-in Overview mode gives walk-ins a way to explore everything your studio offers while they wait. […]

We’re excited to introduce one of our most requested features – the Member Shop. It’s a simple, built-in way for fitness studios to sell physical merchandise directly through Clovo, without needing a separate e-commerce platform or clunky workarounds. Whether you’re selling grip socks, branded water bottles, yoga mats, or resistance bands, the Member Shop makes […]

We’re starting off 2026 strong with a huge list of updates that have been steadily released to the platform this year and since our last platform update newsletter. We’ve been absolutely flat out getting new features out at a pace that has surprised even ourselves as the platform approaches a level of maturity that enables […]

If you run a pilates or fitness studio, you already know the juggle. Clients book in, payments roll through, and you’re managing instructors, timetables and about a hundred other moving parts. Cash flow matters. A lot. That’s where Instant Payouts come in. At Clovo, we use Stripe to securely process payments. Instant Payouts give eligible […]

If you run a group fitness studio, there is a good chance your phone is never really out of reach. Somewhere between classes, client messages, timetable tweaks and payment notifications, technology has become part of the job whether you invited it in or not. And while some of it genuinely makes life easier, some of […]

For years, free trials have been the go-to move for pilates and boutique group fitness studios trying to fill the room. Free week, free class, free unlimited access — come on in, no strings attached. It feels generous, welcoming, and low-risk. What could possibly go wrong? Quite a lot, actually. While free trials can bring […]

In the world of boutique fitness, convenience has often come at a cost. Third-party aggregator apps promise exposure and easy scheduling, but for many studios the trade-off has been steep: reduced revenue, weaker community ties, and the risk of losing loyal members to a marketplace that treats classes like discount commodities. That’s why we were […]

Let’s be honest—if your fitness studio’s booking system doesn’t work smoothly on a phone by now, you’re probably doing it tougher than you need to. These days, your clients are booking everything from haircuts to holidays on their phones, and they expect the same when it comes to booking a spot in Pilates or checking […]

Intro offers are one of the most powerful tools in a studio owner’s arsenal for attracting new clients and growing their member base. When executed correctly, they can serve as a gateway to long-term loyalty and revenue. However, many studio owners struggle to create intro offers that truly resonate with their target audience and align […]

Pilates, yoga and group fitness business owners know that fluctuating demand, seasonal variations, and market trends all play a role in the revenue of your studio. The Clovo platform is designed to scale all the way down to $0.00 charged to studios during slower periods while keeping your services fully active and ready to go […]

We’re opening up Clovo to small studios who want to be part of our journey and grow with us. Public beta users will receive complimentary service and lock in seriously good discounts extending past the beta period! Clovo is now out of beta and the deal on this post has expired. Public beta users will […]

In the dynamic world of fitness, managing class schedules and ensuring maximum participation is a constant challenge for gym and yoga studio owners. However, with the integration of mobile apps for booking, businesses have found a transformative solution to reduce no-shows and efficiently fill empty spaces. This blog post explores how empowering clients through a […]

In the fast-paced digital era we live in, technology plays a pivotal role in reshaping various industries, and the fitness sector is no exception. Traditional fitness businesses, including pilates studios, yoga studios, gyms, and personal trainers, are recognising the immense potential of mobile apps in enhancing their operations and engaging clients. In this blog post, […]